Bet254 Review

Bet254 review
Good support

Good Support

Our rating


User rating


Wide range of jackpots

No minimum stake

Cash-out feature available


Players from Canada

Bet254 Ratings

Betting markets


Live betting


Payment methods








Withdrawal speed








Player rating


Pros and cons

  • Wide range of jackpots
  • No minimum stake
  • Simple-to-use website
  • Cash-out feature available
  • Feature odds multiplier
  • Only available for Kenyan players
  • Only one mode of payment
  • No mobile application
  • Limited betting markets
  • No live streaming
  • No welcome bonuses

Usability and desktop review

Bet254 doesn't feature a mind-blowing design but has a simple one, for that matter. It's very responsive and easy to use as the most important links are available on the homepage. The theme colour of the site is orange, black, and white, with the header taking orange and the footer taking black. Moreover, the betting area is dominantly white with dark and orange highlights. 

The site is easy to navigate as it’s divided into three columns; left, central, and right column. On the left, you’ll find a drop-down menu to select the games, integrated with links to filter sport by country and tournaments. The central column displays the events and their corresponding odds, while the right end features neat arrangements of registration/login links and the bet slip. 

Bet254 mobile betting

Since most players use mobile phones nowadays in their betting escapades, Bet254 sportsbook has a fast and responsive mobile site with all the standard features a punter would be looking for. Being a new betting platform in the market, the sportsbook hasn’t released a mobile app, but its mobile site is more than enough for a player who wants a wholesome betting experience at Bet254 on a mobile device.

Lack of a Bet254 sportsbook mobile app shouldn't discourage you from sipping the juice of its boosted odds. The sportsbook is determined to bring the best wagering experience to punters through its mobile site. It features a simplistic web design that’s simple to navigate. 

Bet254 live betting

Live betting is possible on Bet254 sportsbook, and it has availed a set of live events to its players. On a web view, the live betting option is strategically placed at the upper left-hand corner with a ‘Live Now’ label followed by an indication of the number of live games per real-time. However, if you’re betting on a mobile device, you should click the hamburger menu on the extreme left corner, and when the menu drops down, you’ll spot the option.

Did you miss placing your bets on your favourite match? Worry not! You’ll never miss a moment at Bet254 sportsbook due to its dedication to feature almost every event in the live section. When you click on a sporting event in the live area, you’ll see the match's time duration, live score, and odds that keep refreshing depending on the match statistics.

Unfortunately, the sportsbook doesn't offer live streaming of any event, but you can save some cash down the drain thanks to the cash-out feature.

Bet254 odds

Despite being a young entrant in the online betting arena, Bet254 sportsbook continues to bombard its customers with highly competitive and growing odds. I can't say their odds are the highest in the Kenyan market, but they are worth some attention. You will win big at Bet254 thanks to its odds multiplier that accumulates your odds up to 4.5 times what was offered initially. To get this mouthwatering deal, select a multi-bet with at least three games with more than a total odd of 5.0.  The more the legs in your selection, the bigger the multiplier that starts at X1.2 to X4.5 for a maximum selection of 45 legs. 

Bet254 sportsbook odds are given in a decimal format that’s usually easier to work with. Commonly, the lowest odd shows a higher chance of the odd winning, and the converse is also true. However, this is not a hard and fast rule as it doesn’t happen every time.  

This sportsbook has a cash-out feature to enable you withdraw some amounts of your stake if you feel you might lose the other games in the bet slip. The amount you save will be calculated from the event's odds at the time of cashing out.

betting markets

Bet254 sportsbook, like most bookmakers, has the main sports (football, tennis, and basketball), jackpots, and virtual games as its markets. All these are found on the drop-down menu on the sportsbook's left-hand side. Due to the narrow markets, punters who prefer other sports find it somewhat restricting. To mitigate this, the bookie has tried to exhaustively diversify the betting markets for the sports they deliver. For example, you will find special events like Win to Nil and Clean Sheet.

Bet254 features a pool of jackpots with attractive winnings that could turn your life around. 

The jackpots come in different kinds and each is unique in the number of games involved. Amazingly, you only need to stake a ticket of sh5 in each and win big. You can't miss this!

Bet254 Payment methods

Payment methods

Since Bet254 operates in Kenya only, it has limited its currencies to KES only. Moreover, it accepts only one payment method for both deposits and withdrawals, as shown below: 


Payment method
Min deposit


Payment method
Min withdrawal

Bet254 Bonuses and promotions

Sadly, if you are looking for a sportsbook with plenty of promotions and bonuses, Bet254 might not be your best pick. However, you won’t miss something for a grab anyway. Let’s see what is available: 

Odds multiplier up to 4.5 times

This bookie has added a feature that multiplies your total odds by a factor that increases with the number of selections in your bet slip increases. Bet254 sportsbook does not provide a welcome bonus to new players. However, their odds multiplier function improves the winnings you get every time with this feature, whether you’re a new or existing customer. 


Bet 254 offers several types of weekly jackpots to its players for chances of winning fantastic cash prizes. Some examples include: 

a) Jackpot pick17-  This jackpot has 17 games and offers the most fabulous cash prizes among the jackpots offered at the sportsbook—the jackpot awards winners with at least 13 correct predictions. The games market in this jackpot only features a choice of win and draw.

b) Jackpot pick20- This jackpot consists of a featured game, and there are 20 different picks for this game. Cash prizes are given to players who gather at least 16 correct wins.

c) Jackpot pick15- Just as the name of the jackpot suggests, the jackpot has 15 games, and upon participating, you need at least 13 correct predictions to qualify for a prize. 

Bet254 has a bot, "Lucky Dip," which can create the choices for you at random. According to the country's law, all jackpot winnings are subject to a 20% taxation.

Loyalty and VIP programs

Bet254 doesn't have a loyalty or VIP program. However, the bookie strives to ensure that its customers get the best in other programs like the odds multiplier. 

Bet254 Support

Customer support

The Bet254 sportsbook offers reliable and highly responsive customer support. This is possible through social media platforms (Facebook and WhatsApp) and email. The support agents are available all day long, and thus, you don’t have to suffer any issues when betting here. If you need a call from the sportsbook, you can request it on the help section, whose link is available at the site’s footer.

 Their contacts are;


Phone: +254711082009

WhatsApp: +254740837663 (chat only)


Support languages: English & Swahili.  

Support detail

Hours: 24/7

Support: Mail, Chat, Phone, WhatsApp, Facebook

Support Language: English, Swahili

Trustworthy and credibility

Bet254 has served Kenyan punters since 2019. Not many complaints have been filed, and this implies a satisfied bettor. Further, the company is fully licensed by the Betting Control and Licensing Board of Kenya (BCLB) license number #BK0000119. With this license, the bookie works through a structured set of policies and regulations. Why not trust it?  

Allowed countries

KE flag


Bet254 Reviews

Betting expert's review

After Bet254 review, I find the bookie a simple platform where I can have a little time off my regular work to enjoy some bets. I find the bookie ideal for new users due to its easy navigation within the sections. Besides, I loved the jackpot prizes that tend to overwhelm me whenever I’m playing on them. Well, I’ve not yet been lucky, but with the little stake required of me- Sh5, I’m double sure that one day I will take it home. 

Although I don’t like the fact that there is no new customer offer at the sportsbook, I’m so much into the odds multiplier feature that I always find myself loading my bet slip with multi-bets. This gives me a great win as my odds are always multiplied by 4.5. 

However, I'd conclude that the sportsbook is not best suited for punters who stake a single bet since the odds offered in bet254 are somehow low. The platform lacks a native app for easy betting. Honestly don’t love the idea of few markets since I love diversified sportsbooks. 

NOTE:  Your opinion is extremely important to us. To all of us, both to us who are trying to check all the information we discover about a bookmaker and to other players who will read your experience. And if you have any experiences, whether positive or negative, it would be useful to spare some time and leave us your review. It can be of great importance to someone. Get involved, because together we come up with the best solutions.

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Bet254 review shows this is a registered bookmaker that operates under a license from the Betting Control and Licensing Board of Kenya and has been in operation since 2019.
Bet254 jackpot is a prize given when you predict a certain fixed number of matches correctly. To get a prize, you must get correct predictions on stated matches on each jackpot. For instance, Jackpots 17 has 17 games, and you should correctly predict at least 13 games to win. Jackpot 20 has 20 games, and the least correct predictions required for a win is 16 games.
Bet254 doesn’t have any promo codes for both new and existing users.
No. Bet254 doesn’t offer no deposit bonus to its users. However, there are some offers that the sportsbook rewards its players to make their stay an exciting one.
It is sad, but Bet254 only accepts Mpesa as the mode of payment. Mpesa is a product of Safaricom, which is the largest telecommunication service provider in Kenya.

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Last updated: 28.04.2021.